Digital Strategy
Webland sees all the technology and business pieces on the table and assembles transformational new methods, products, services and ways of working – “Full Stack Digital Thinking”. We believe digital means more than information and technology, or data, which are raw materials and looks to add value or solve problems using digital. digital transformation almost always focuses on providing a better experience for customers. In this way, the concept of digital is bound up in our partners brands, recognizing this drives our decisions, we always ask, “is this better for the customer?”
Performance Marketing
Rewards and Incentive Strategy our partners benefit from increased revenue, higher levels of member traffic community engagement and profit.
Specialties: startup growth | strategic planning | opportunity assessment | team development & leadership | new business launches | distribution strategies & development | audience development | deal conception | customer acquisition | partner development | advertising solutions | content syndication | local media | vertical search | strategic partner management | mobile strategies
Full Stack Digital
We embrace digital transformation and develop models and estimate all dimensions of how an industry may be digitized. The subsequent data usually provides actionable insight into the KPIs to drive business goals, effectively via Brand, CRM, Attribution, eComm, SEO, SMO, Mobile Engagement. We employ best practises and take advantage of new technologies and negotiate and secure effective partnerships to grow business. Visit our partners@ www.golf4millions.com &www.marshallcapital.ca &www.marshallcapital.com
Listening & Context
It all starts with listening. We listen to our clients and partners, and we listen to what their industry and importantly their clients and customer communities are saying to produce compelling, insight-driven strategy that generates results. We make smart, strategic recommendations that are grounded in creative insights; inspire, mentor and motivate; and gather metrics and learnings around initiatives every time we knock a KPI out of the park. A smart strategy starts with a top-to-bottom analysis of your social channels. Everything from how your competitors are doing, to what your consumer truly wants.
Grow Social
Ways to Grow Your Business Through Social Media
Maintaining a strong social media presence takes a lot of work. The payoff can be incredible, though–growing your business through social media is very possible.
For SMEs(small and medium enterprises) with limited resources, social media has been a blessing. Free social networks like Facebook, Twitter, Instagram and YouTube have been adopted enthusiastically by businesses for marketing, publicity, customer relations and market research purposes.
But the sheer number of tools available can be daunting. The challenge for a business is to strike a balance between focusing too narrowly on limited social networks and spreading itself too thinly by adopting too many.
Social media promotions draw in new users and returning customers alike, providing a new outlet for deals and sales. Just about everyone is on one platform or another–reach out to them and give them some value. The business it draws in generally results in return customers.
Experience Matters
We have been doing deals in the technology space since the mid 90’s and have been actively involved in owning managing and supporting partners in Web, E-Commerce, Digital Marketing, Performance Marketing and Social Media since 1999. As experienced business owners and investors we take a profit driven approach to all of our projects and partnerships. We love helping grow business. As with all of our work we will not undertake a project unless it is good for everyone involved, us, our clients, our partners, the team at Webland, the employees and partners of the companies we deal with and very importantly their clients and customers. There are enough companies out there who are happy to sacrifice someone we do not need to be part of that mix.
Global Growth & Knowledge Transfer
“There were 5 Exabytes of information created between the dawn of civilization through 2003, but that much information is now created every 2 days.” Eric Schmidt CEO Google 2010
The increase in average incomes and the fall in levels of absolute poverty, in particular during the last decade, suggest that an increasing proportion of the world’s population is neither rich nor poor by national standards but finds itself in the middle of the income distribution. This expansion continues. The size of the “global middle class” will increase from 1.8 billion in 2009 to 3.2 billion by 2020 and 4.9 billion by 2030. The bulk of this growth will come from Asia: by 2030 Asia will represent 66% of the global middle-class population and 59% of middle-class consumption. More than 5 Billion people with smart phones unimaginably powerful Super-Computers compared to today.
Full Stack Digital
Transform your business or your industry with someone who sees all the technology and business pieces on the table and assembles transformational new methods, products, services and ways of working – “Full Stack Digital Thinking”. He believes digital means more than information and technology, or data, which are raw materials and looks to add value or solve problems using digital.
Go to Market Strategy
We are complete digital thinkers who live in the thick of embracing digital transformation and develop models and estimates all dimensions of how an industry may be digitized. The data provides actionable insight into the KPIs to drive business goals, efficiently and effectively via Brand, CRM, Attribution, eComm, SEO, SMO, Mobile Engagement, Content Management and work directly with partners to employ best practises and take advantage of new technologies and negotiate and secure effective partnerships to grow business.
We deliver exceptional solutions.
Every day at Webland we collect, scrub, interpret, and analyze vast volumes of content, turning it into actionable intelligence on the global advertising markets and the companies and industries that comprise those markets.
We deliver the data and insight you need to make informed, smarter business decisions and advertising investment decisions that are critical to your future.
Companies that make the deep strategic, organizational, and operational shifts required to become effective digital marketers can become more agile, more productive, and accelerate revenue growth.
Business today demand better visibility into metrics about advertising investment performance and greater clarity about how marketing plans will directly improve performance. Webland helps manage and coordinate both the input and output data helping companies insure their advertising investment delivers results.
Hitting the reset button on marketing begins by accepting a new perspective on what marketing needs to accomplish. It requires marketing executives to step up to a broader, cross-functional role, armed with deep insights about the decision journey consumers are undertaking and the tools needed to guide it.
Webland Media Group Market Intelligence was born from the integration of Webland Advertising /SEO / SMO background and MCC Partners and Marshall Capital Corporations deep experience investing in this space.
Driven by our core tenets of accuracy, relevance, completeness, and timeliness, Webland Media Group Intelligence is a provider of industry data, research, news and analytics to professionals, corporations, and universities worldwide. www.adscience.co
